Going back to school can be a struggle. We’re here to help you and your child ease your way into the first days and weeks of this new start: our Hug-a-Bug hearts are designed to make the experience less stressful.

As your nervous child heads off to nursery, school or the childminder, give them a heart to keep in their pocket. The words on our hearts echo those in the Hug-a-Bug World story and song, allowing your child to form a memory connection: it provides comfort and relieves anxiety when they’re navigating a new chapter alone.

The Hug-a-Bug hearts will help you both stay connected, even when you’re apart.

Hug-a-Bug World is much more than toys and a book, it’s a life tool children can draw on without even realising. The lovely Hug-a-Bugs and the hearts are there to help your child’s development and positive emotional well-being, as well as supporting relationships between adult and child. In fact, our hearts are not just for little ones: you can benefit from them too and we even recommend you treat yourselves to one each. Afterall, two hearts are better than one!